Sport 3.0 Global Report

(Re)engaging sports fans through new technologies

75 % 

of sports fans want to be more considered and privileged

82 % 

of sports fans are willing to share more data in exchange for rewards or benefits that align with their interests.

78 % 

of sports fans are interested in an immersive experience to enjoy their favorite sport, brand, or club.

As the Paris 2024 Olympics are coming, discover how to engage fans through new technologies! 

 

 

 

Get access to 100 pages report dedicated to sports business and fan engagement! 

An exclusive report with leading sport companies interviews to understand the new generation of fans, and develop the best strategies to level-up fan engagement with quantified results!

Use new technologies to serve your key business objectives!

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*Order the study for €79
The study is written in English and is free for SPORSORA members.

Learn from actors! 

Exclusive interviews of sports leading companies! 

Logo Hurricane Group Observatoire du Sport 3.0
Joseph VILLEFLAYOUX
Vice President - Hurricane Group

“The power of Web3 technologies lies in their ability to enhance the added value for rights holders."

Logo Société Générale Observatoire du Sport 3.0
Katia LAZAREW
Sports Sponsorship Manager - Société Générale

"Web3 represents a real opportunity to engage our fans who become actors in our sponsorship activations.”

Logo Stade Toulousain Observatoire du Sport 3.0
Vincent BONNET 
Marketing & Communication Manager - Stade Toulousain

“Digital and Web3 technologies are essential solutions to create new fan engagement experiences & reach the next generations of supporters.”

 

Logo Stade Toulousain Observatoire du Sport 3.0
François PESENTI 
Executive Director - Rugby Club Toulonnais

“Web3 technologies enable fan engagement experiences, providing great benefits for both fans & clubs. It allows clubs & fans to create a deeper relationship.”



Photo Karen Jouve Observatoire du Sport 3.0

“With Web3, Gaming, and the Metaverse, you have the potential to embrace a major technological and cultural shift, to drive the (r)evolution of your brand and connect it with the new generations of sports fans.”

Karen Jouve, CEO & Co-founder of Doors3

 

Photo Karen Jouve Observatoire du Sport 3.0

“Be convinced that all tools stemming from Web3 and AI are real opportunities for development and diversification of your revenues. Thanks to this report, draw inspiration from actors in our ecosystem who have managed to address these new generations of fans.”

Magali Tézenas du Montcel, General Manager of SPORSORA